PRESS
RELEASE
March 22,
2012
For
Immediate Release
More
than Hot Weather in Michigan
GRAND RAPIDS, Mich. – There are a
number of reasons Seniors Helping Seniors® In-Home Services was selected as one
of West Michigan’s 101 Best and Brightest Companies to Work For. The outlook
for this rapidly growing franchise is definitely not grey – even if their
workforce is.
Seniors Helping Seniors In-Home Services provides
non-medical care for seniors by seniors. Their mission is to help seniors
maintain their independence in their own home for as long as possible with the
dignity and respect they deserve. Because there are about 10,000 boomers turning
65 every day, this is a rapidly growing industry; and there is a reason Seniors
Helping Seniors franchises are being awarded at a record pace. They have
awarded four franchises in Michigan in the past 3 months.
The business has found a way to give healthy, active
seniors an opportunity to do something meaningful and fulfilling while at the same
time supplementing their retirement income.
The organization has found that there are a number of benefits that come
from having a more mature workforce. Senior workers are dependable, they have a
strong work ethic and they understand the aging process. One of the slogans
used is …a way to give and receive® because the company is striving for a
win-win situation for both their Providers as well as their Receivers of
service.
While this can be a great way for seniors who want some
part time work to make better use of their free time it is also a hot market
and one of the fastest growing franchise segments. Entrepreneur Magazine’s 500 ranked
Seniors Helping Seniors at #164, they were also ranked #44 in the Fastest
Growing Franchises in the country.
Founded as a non-profit in 1998, there are now about 200
Seniors Helping Seniors Franchises across the country. “Our Grand Rapids office
was the 4th in Michigan when we opened in late 2009. This past
weekend we granted our 13th franchise partner in Michigan and we
cover 17 franchise territories across the state. We plan to have approximately
30 territories granted by 2013, which will cover most of the state,” says Dave
VanderLinde, Michigan’s Franchise Development Director.
While the automotive and other industries struggle in
this economy many workers have left Michigan for other job opportunities.
Michigan was the only state to lose population in the 2010 census. But those
leaving are not the 70, 80 and 90 year olds being served by home care
franchises. After all, many retired seniors want to stay in the home that they
have been in for 50 years, they have roots. But for many families their
children and support system are leaving the area increasing the need for the
services provided by home care agencies.
Seniors Helping Seniors in-home services provides a
variety of help including companion care, transportation, around-the-clock
in-home care, basic handyman services, shopping, cooking, cleaning, personal
grooming, respite care, Alzheimer’s and dementia care and more.
For more information on Seniors Helping Seniors in-home services, or its franchise system:
Contact: Dave VanderLinde
Jr.
Phone: (616) 234-0190
Website: www.seniorshelpingseniors.com
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